Medium Rectangle¶

Description¶

The medium rectangle (or content ad) is an ad format which is placed before, after or in between content to grab the user's attention during their app or mobile page experience.

The medium rectangle only covers a small amount of the screen upon the start of an app, mobile page or page break. For this reason the close button is optional.

The user can interact with the ad, reach the landing page or close the ad by tapping on the close button in order to return to viewing the content fully.

Format & Size¶

Dimension	Types	Initial size	subsequent size
300 x 250	jpg, png, gif, HTML5	100 kb	2,5MB
320 x 250	jpg, png, gif, HTML5	100 kb	2,5MB

Close button¶

For this ad type there is no close button needed.

Creative developed by Digitalsunray¶

In case the creative is commissioned to be developed by us, all files needed for the creative should be delivered in the highest possible resolution, especially: * .psd files * Images * Videos * Special fonts, icons etc.

Delivery¶

The following delivery types are allowed in our network:

Physical delivery
Hosted by Digitalsunray

GDPR complications

Because of the GDPR, some of our publishers only allow physical delivery or trusted hosting partners like us. We highly recommend the hosting in our infrastructure.

Self hosted
External trackings
External resources (CDN) like JQUERY, Google Fonts, etc.

Self hosted ads

Be aware that some of our publishers still do not allow self hosted ads, external trackings or the use of external resources even with an additional agreement. In this case only physical delivery or hosting from our side is allowed.

Physical delivery or hosted on our infrastructure¶

as a flat-ZIP file (without folder structure)
the ZIP file must contain (max. 10 files)
- index.html
- all resources (CSS, Javascript, images, videos, etc.)
- all used Fonts, Frameworks, etc.
the total size of the ad should not exceed the total limit

HTML5 Ads¶

Clicktag¶

Inside of your ad you have to read the clickTag from the querystring IAB Guidelines (see Section 3.10.1).

Below you can see the function from the IAB for getting the clickTag from the querystring.

function getParameterByName(name) {
    var match = RegExp('[?&]' + name + '=([^&]*)').exec(window.location.search);
    return match && decodeURIComponent(match[1].replace(/\+/g, ' '));
}
var clickTag = getParameterByName('clickTag');

clickTag naming convention

clickTag should be always in camel case notation.

In all cases your advertisements has to be GDPR compliant, independent from your local law or other regulations between your country and the EU.

In the additional GDPR agreement, you will agree and guarantee that all your servers and from your partners, all used external resources (e.g. JQUERY, Google Fonts, ...), trackings, cookies, etc. are fully compliant to the GDPR and you take the legal responsibility.

Please contact us for the GDPR agreement.