Targeting¶
Here your can find a list of targeting parameters which the SDK adds per default to each ad request.
| Key name | since version | Plattform | Description | possible Values |
|---|---|---|---|---|
| ADvantageSDK | 2.0 | ![]() |
Needed for the creative Framework | the value is always "true" |
| ADvantageWebSDK | 2.0 | ![]() |
Needed for the creative Framework | the value is always "true" |
| ADvantageVersion | 2.4.5 | ![]() |
returns the implemented ADvantage SDK Version | e.g. Version 2.4.5: "02040500" |
| ADvertisementID | 2.4 | ![]() |
returns the users advertisement ID from Apple or Android. | returns the users advertisement ID from Apple or Android, e.g.: "0C689054-BC4C-4B35-BEFD-B835E3E15B26" |
| ADminute | 2.4 | ![]() |
Minute of the ad request - used for the second screen targeting | possible values range from 0 to 59 |
| ADorientation | 2.4 | ![]() |
Current device orientation while the ad requestNote: WebSDK support since version 2.4.7 | "landscape" or "portrait" |
| ADNetwork | 2.4 | ![]() |
Current network state - used for WLAN TargetingNote: WebSDK support since version 2.4.7, but only on Android | possible values: All platforms
|
| ADdate | 2.4.3 | ![]() |
Returns the full date of the ad request - used for the second screen targeting | Format YYYYMMDDHHMMSS |
| ADos | 2.4.3 | ![]() |
Returns the device type Note: WebSDK support since version 2.4.7 | iPhone, iPad or Android |
| ADosversion | 2.4.6 | ![]() |
Returns the operating system version on iOS on Android it will return the API Level (Offical API List: Android Dashboard) | e.g. 070100 for V7.1 |
| ADDeviceSubtype | 2.4.6 | ![]() |
Returns the iOS Device Subtype e.g. iPhone 4, iPhone5, iPhone5c, etc. | complete list of possible values |
| ADDeviceModel | 2.4.8 | ![]() |
Returns the Android Device Model e.g. C One for the HTC One m7 | the offical model name from the manufacturer |
| ADmanufacturer | 2.4.8 | ![]() |
Returns the Android Device manufacturer e.g. HTC | the offical manufacturer name |
| ADBatteryLevel | 2.4.8 | ![]() |
Returns the battery level as integer Mobile web note: The battery level will be only returned on Android with Chrome Browsers | 0-100 |
| ADBatteryState | 2.4.8 | ![]() |
Returns the battery state as a string. Mobile web note: The battery state will be only returned on Android with Chrome Browsers | "unplugged", "charging", "full", "unknown" |
| ADLanguageShortCode | 2.4.8 | ![]() |
Returns a two characters Language Short code | e.g. en, de, ... |
| ADLanguageFullCode | 2.4.8 | ![]() |
Returns the language code Mobile web note: In some cases it can return the language short code it depends on the users/browser language setting | e.g. en-us, de-de, de-at, ... |
| ADscreenWidth | 2.4.8 | ![]() |
Returns the screen width of the device in pixel | e.g. 320 |
| ADscreenHeight | 2.4.8 | ![]() |
Returns the screen height of the device in pixel | e.g. 480 |
| ADTempValue | 2.4.8 | ![]() |
Returns the temperature of the environment given in degrees Celsius | e.g. 25 |
| ADbrowser | 2.4.9 | ![]() |
Returns the browser name as a String e.g. Chrome, Safari | Complete browser list |
| ADlat | 2.5.3 | ![]() |
Returns the GPS latitude | e.g. 48.2089915 |
| ADlng | 2.5.3 | ![]() |
Returns the GPS longitude | e.g. 16.3729507 |
| ADvolume | 2.5.3 | ![]() |
Returns a value between 0 and 100 (0 slient - 100 max. volume) | 0 - 100 |
| ADheadphone | 2.5.3 | ![]() |
Returns true if a headphone is connected to the device otherwise false | true or false |
Permissions/Feature support¶
| Key name | since Version | Plattform | Description | possible Values |
|---|---|---|---|---|
| ADGPS | 2.4.8 | ![]() |
Returns true if the app allows this feature and the device supports it | true/false |
| ADAccelerometer | 2.4.8 | ![]() |
Returns true if the app allows this feature and the device supports it | true/false |
| ADGyroscope | 2.4.8 | ![]() |
Returns true if the app allows this feature and the device supports it | true/false |
| ADPedometer | 2.4.8 | ![]() |
Returns true if the app allows this feature and the device supports it | true/false |
| ADCompass | 2.4.8 | ![]() |
Returns true if the app allows this feature and the device supports it | true/false |
| ADLight | 2.4.8 | ![]() |
Returns true if the app allows this feature and the device supports it | true/false |
| ADPressure | 2.4.8 | ![]() |
Returns true if the app allows this feature and the device supports it | true/false |
| ADProximity | 2.4.8 | ![]() |
Returns true if the app allows this feature and the device supports it | true/false |
| ADTemp | 2.4.8 | ![]() |
Returns true if the app allows this feature and the device supports it | true/false |
| ADHumidity | 2.4.8 | ![]() |
Returns true if the app allows this feature and the device supports it | true/false |
| ADnfc | 2.5.3 | ![]() |
Returns true if the app allows this feature, the device supports it and it is turned on | true/false |
| ADbluethooth | 2.5.3 | ![]() |
Returns true if the app allows this feature, the device supports it and it is turned on | true/false |

